The Morgan specialists for the south west

Why choose Williams Morgan?

At Williams Morgan, we are passionate about delivering an exceptional ownership experience for every Morgan customer. As one of the UK's leading official Morgan dealerships, with over a century of family motoring heritage, we combine unrivalled expertise with a genuine enthusiasm for the marque to offer a level of service that is second to none.

Official Morgan Expertise

As an authorised Morgan dealership, our knowledgeable team has extensive experience across the entire Morgan range, from classic models through to the latest Plus Four, Plus Six and Supersport. Whether you're purchasing your first Morgan, commissioning a bespoke factory build, or searching for the perfect pre-owned example, we're here to guide you every step of the way.

Aftersales, Servicing & Upgrades

Our commitment to our customers continues long after collection day. Our manufacturer-trained technicians provide expert servicing, maintenance and repairs using genuine Morgan parts, ensuring your car continues to perform exactly as its creators intended.

We also offer a wide range of upgrades and enhancements, from suspension improvements and touring accessories to performance upgrades and bespoke personalisation, helping you tailor your Morgan to your own style of driving.

A Destination for Morgan Enthusiasts

Williams Morgan is more than just a dealership. We are a destination for Morgan owners and enthusiasts, regularly hosting events, drive-outs and customer gatherings throughout the year. Whether you're joining us for a coffee, attending a launch event or embarking on one of our organised tours, you'll become part of a passionate Morgan community.

Family Business Since 1911

As the UK's oldest family-run motor business, we've built our reputation on honesty, knowledge and exceptional customer care. Our team is committed to providing a personal, professional service from your first enquiry through to many years of ownership, ensuring every Morgan experience with Williams is one to remember.