Technical Details at a glance
- Naturally Aspirated 2.0 Ford Duratec
- Bilstein 10-point Adjustable Dampers
- Model Exclusive 420 CUP Graphics Pack
- SADEV 6-Speed Sequential Gearbox
- Available in Standard and Large Chassis sizes
If you’re reading this, it probably means you care more about lap times than leather finishes. Good, because this is the Seven for you. We’ve been bold enough to say that this, the 420 CUP, is the best track car we’ve ever made. A road-legal Seven with motorsport underpinnings. That is something dreams are made of…
Really? You want more?
Right then, buckle up tight! The 420 CUP fills the funny little area that sits between road cars and race cars. The engine comes from the epic 420R, with the sequential race gearbox from our hardcore racing variant. The dampers, developed in partnership with Bilstein are fully adjustable (10 settings), meaning you can have the ideal set up at any circuit you’re at. 210bhp propels you to 60 mph in just 3.6 seconds. Add a splash of unique graphics and some sticky Avon Tyres, you’ll be upsetting supercars all day long.
At Williams Lotus, we are passionate about delivering an exceptional ownership experience for Lotus drivers and enthusiasts. Having been an official Lotus dealer for over 30 years, and now one of the UK's leading independent Lotus specialists, our team combines decades of experience with a genuine passion for the brand to provide expert advice and support at every stage of ownership.
Our relationship with Lotus spans more than a quarter of a century. As a former official Lotus dealership, we supplied, serviced and supported generations of Lotus sports cars, building an unrivalled depth of knowledge that continues today as an independent Lotus specialist.
Whether you're searching for a beautifully maintained Elise, Exige, Evora, Emira or another iconic Lotus model, our experienced team will help you find the right car for your needs. Every vehicle we offer is carefully selected, thoroughly inspected and prepared to the highest standards before it reaches our showroom.
Our commitment to our customers extends long after they've collected their car. Our highly experienced technicians provide specialist servicing, maintenance, diagnostics and repairs, using genuine and OEM-quality parts to keep your Lotus performing at its very best.
We also offer a comprehensive range of upgrades and enhancements, including suspension improvements, geometry setup, performance modifications, exhaust systems and bespoke personalisation. Whether your Lotus is a weekend road car, a touring companion or a dedicated track machine, we have the expertise to help you get the very best from it.
Having worked with virtually every modern Lotus model over the past 25 years, we understand these cars better than most. From routine servicing to complete rebuilds and performance upgrades, our specialist knowledge has earned the trust of Lotus owners from across the UK.
Many of our customers have been with us for years, returning time and again because they value our honest advice, technical expertise and attention to detail.
Williams Automobiles has been family-owned since 1911 and is proud to be the UK's oldest family-run motor business. Our reputation has been built on exceptional customer service, specialist knowledge and a genuine enthusiasm for the cars we represent.
Whether you're looking to purchase your next Lotus, maintain a cherished example or enhance its performance, you can be confident your car is in the hands of a team that has dedicated more than 25 years to the Lotus marque.
Choose from an unbeatable prestigious range of franchises available at Williams Automobiles.
Just 10 mins from
M4 J18
Just 15 mins from
Yate Train Station
Just 27 miles from
Bristol Airport
Vehicle Enquiry
