The End of an Era

THE END OF AN ERA

Morgan will
next year end production of its models built on a simple steel ladder-frame chassis, a system it introduced
83 years ago with its first four-wheeled model, called the 4/4.

In recognition of modern customers’ need
for greater road ability, even in traditional sports cars, the company plans to replace the outgoing
models – the 4/4, Plus 4 and Roadster – with “a range of models” that will utilise versions of the light
and rigid CX-generation chassis it introduced with the Plus Six early this year.

“We recognise a need for a more resolved core product that meets both our customers’ needs and future
legislative requirements,” said Morgan CEO Steve Morris. “The advanced engineering of the new platform
is a vital underpinning for the next generation of Morgan sports cars.”

The chassis decision is part of a suite of changes and improvements that follow the purchase of the
Malvern Link sports car company by Invest industrial, an Italian private equity firm that is also a
major shareholder in Aston Martin.

Developments include the opening in a few weeks of a modern and extremely spacious engineering and
development centre (dubbed M-DEC, for Morgan Design and Engineering Centre) on a new site close to its
Pickersleigh Road base.

“We need space to work on new projects,” said chief designer Jon Wells. “It has to be away from the
suppliers and visitors who visit us nearly every day,” added Morris. “So we’ve made it close, but
separate.”

Work is also about to begin on a major refurbishment of the Pickersleigh Road visitors’ centre, which
annually greets 30,000 people, each of whom pays £24 for an expertly guided two-hour tour. Tours will
stop between now and March, but the new, improved centre will be back in action by spring next year.

For now, Morgan is extremely secretive about the exact specification of its forthcoming new models,
though it is believed most will maintain Morgan’s classic look. More details are likely to be available
next March at the Geneva motor show, which the company traditionally attends.

Next year’s offerings are understood to include a model priced below the Plus Six’s £77,995, powered by a
four-cylinder turbocharged engine – whose supplier is still secret – and mated to a manual gearbox.
Company insiders confirm that the new car will be launched next year, though they won’t yet specify
date, name or price range.

The performance and all-round capability of the Plus Six has proved so good that Morgan bosses regard it
as a spiritual successor for the potent Plus 8 of former times, rather than the V6 Roadster.

Morgan says it won’t immediately abandon its traditional ladder chassis, however. Next year marks the
70th anniversary of the Plus 4, currently the company’s biggest seller, and designers are already laying
plans for a small-run special edition.

“We’ll take the opportunity to mark the significance of the outgoing traditional steel chassis and its
contribution to the marque,” said Morris. “It has been an integral part of the Morgan story and we look
forward to celebrating its significance during the year.”

Castle Combe Morgan Challenge Race 2019

Castle Come Morgan Challenge Race

September 14th saw the return of the Morgan Challenge race to Castle Combe and with that the return of
the Williams Morgan 4/4. Having not raced since 2016 it was too good an opportunity being our local
track for owner and driver Henry Williams to miss.

Being 2.5 years since the car was driven in anger at a Morgan Challenge race Henry was nervous. Mainly
because he felt rusty and not race car fit but also because many of the cars have moved on since that
time. Henrys last two full seasons saw he win Class 2 years in a row and finish a very close second in
the championship both years. A days testing soon put that right and the car felt quicker than ever on
the new AO52 tyres and times well below the class record Henry set in 2016.

The race day got off to a great start with the team being the first car scrutinised and out on track for
qualifying. Henry came in early after posting a quick time early on because of traffic and in the
smallest engine starting 8th on the grid.

Both Race 1and 2 started badly with a slow start. The 1.6 sigma takes time to get going and many drivers
got off a lot faster and left Henry work to do. Both videos are posted below for you to watch and you
can decide how well we did.

After each race we took Class wins, P6 in both races and set a new class record of 1.18.6 down from
1.20.2.

Henry would like to thank his team for great support having the car perform perfectly.

Enjoy the videos.





Williams Charity Track Day 2019

WILLIAMS CHARITY TRACK DAY 2019…..

Thank you to everyone who joined us on our Williams Charity track day 2019. I must say it was a fantastic
day filled with fun and laughter.

This year we were raising money for St Peters Hospice in Bristol. I am really pleased to tell you all
that we raised just under £5000 this year. Thank you all for your support for such a great cause.

Please view the video below and visit our facebook for all the photos taken on the
day.

Please get in touch if you would like to join us next year!



Watch the video of the day. Produced by Cam Mcmillian. I would like to thank Cam for the photos and video
produced free of charge to support this great day. http://www.cammmcmillan.net

ABOUT ST PETER’S HOSPICE

St Peter’s Hospice is a Bristol charity caring for adults with life-limiting illnesses. We aim to improve
the quality of their living and dying while extending care and support to their families and loved ones.

We provide physical, psychological and spiritual care for our patients in their own homes as well as at
the Hospice. We also teach other healthcare professionals about how to care for people at the end of
their lives.

All of our care is provided free of charge, but it costs us around £22,000 a day to provide that care.
For most of this money we rely on Gifts in Wills, donations, fundraising and our shops.

THANKS TO CATERHAM CARS

I would like to thank the guys at Caterham cars. CEO Graham Macdonald, Jack Woodgate and Alex Betts
for supporting this day again with hot laps and showing just how good a Caterham is on track.

Williams Charity Track Day

Williams Charity Track Day 2019

What a day we had at our annual charity track day, in aid of St Peters Hospice in Bristol. Over 45 cars
and customers came out to enjoy a sunny day at Castle Combe.

The day was a total success with just under £4500 being raised for charity.

We look forward to seeing you all again next year.

Morgan Plus 6

All New Morgan Plus 6

Addictive power, unrivalled exhilaration and a true drivers sports car, the Plus Six heralds a new era of
performance and refinement for the Morgan range.

The Morgan Plus Six is, unquestionably, the most dynamically capable Morgan ever produced. The iconic
Morgan silhouette is underpinned by an all-new platform and industry leading powertrain technology,
every component has been refined or redesigned to create an all-new model.

– The Morgan Plus Six is the first vehicle to be underpinned by Morgan’s new CX-Generation bonded
aluminium platform, also revealed at the Geneva Motor Show

– The Morgan Plus Six is the first Morgan to utilise a turbocharged engine, the BMW 2019 B58 TwinPower
Turbo inline 6-cylinder engine

– The all-new Plus Six is lighter than its aluminium predecessor Morgans, with a dry weight of 1,075kg

– Introduced as the most dynamically capable production Morgan ever, the Plus Six produces 335 bhp and
369 lb/ft of torque and is available with a ZF 8-speed automatic transmission in LHD/RHD and MPH/KPH
configurations

– Less than one percent of the 4,000 required parts have been carried through to the Plus Six from
previous Morgans

– The Plus Six produces 170g/km, a decrease in emissions from previous range topping Morgan models,
making it the second cleanest model within the Morgan range

– The new CX-Generation bonded aluminium platform has a 20mm increase in wheelbase over the Plus 8,
giving occupants 200mm increased leg room and 31% more stowage space

– An almost limitless combination of colourways and additional options are available for customers to
individually tailor their Plus Six

– The Plus Six is on sale from (5th March), priced from £77,995 inc VAT

– Two ‘First Edition’ specifications are available to order and will be the first vehicles to be
produced, priced from £89,995 inc VAT

Call us for more information on 01454315112.

Morgan Sold To Investment Firm

MILAN — Italian investment group Investindustrial said on Tuesday it had bought a majority stake in British sports-car
maker
Morgan Motor.

Investindustrial gave no financial details. It said the deal would be completed in April.

Morgan is among the few independent automakers still based in Britain.

The Morgan family will continue to represent the brand, best known for its wood-framed sports cars and three-wheel
vehicles, and will keep a minority stake in the company.

Morgan Motor sells around 700 cars per year and generated revenues of 33.8 million pounds ($44 million)
in 2018.

“The past two years have been the most successful in our company’s 110-year history. However, to really
fulfill Morgan’s full potential and secure our long-term future, both the family and management team,
felt it was essential to bring in a strategic partner,” Morgan Motor Chairman Dominic Riley said in a statement.

He called Investindustrial a partner “that shares our vision for Morgan and has the expertise, financial
resources and track record of success in the automotive world, to make it happen.”

Investindustrial has also invested in Aston Martin and Ducati over the past 30 years.

Morgan and Pashley Bikes

The Pashley Morgan Bicycle

The Morgan Motor Company are excited to collaborate on a new range of bicycles with a fellow British
company, Pashley Cycles. Founded in 1926, Pashley Cycles are the longest established British cycle
manufacturer, famed the world over for their range of traditionally built and impeccably styled cycles.

With centuries of combined heritage, craftsmanship and passion for their product, Pashley and Morgan
are two “like minded” brands just waiting for the perfect opportunity to collaborate. Launching in this
weekend at Morgan’s much anticipated Thrill on the Hill, the Pashley-Morgan range will include two new
bikes, both of which will be produced at Pashley’s Stratford-upon-Avon factory. The bicycles have a
stylish hand-crafted frame which features a new curved top tube design. It is fillet brazed using
Reynolds 631 tubing and incorporates a custom formed top tube, frame mounted race plate, distinctive
S-bend seat stays and unique track ends with etched stainless faces.

Morgan Pashley 3

The Pashley-Morgan 3 is finished in British Racing Greenand livery inspired by Morgan’s racing heritage.

It also features hand stitched honey leather grips and Morgan aluminium end caps, a Brooks B17 saddle
with walnut laminated wood veneer short mudguards and matching chainguard.

The Pashley-Morgan 3 features a Sturmey Archer 3 Speed internal geared hub and a Sturmey Archer dynamo
front hub paired to a classic domed style headlamp and will retail in the U.K. at £1495 (RRP).

Morgan Pashley 3
Morgan Pashley 3

Morgan Pashley 8
Morgan Pashley 8

The Pashley Morgan 8 is finished in light pearl grey and features subtle livery inspired by Morgan’s
racing heritage. Hand stitched black leather grips are complimented by Morgan aluminium end caps (based
on a dashboard control). Matching mudguard and chainguard are manufactured using wood, inspired by
Morgan’s unique and celebrated craftsmanship methods

The Pashley-Morgan 8 features an 8 speed Shimano Nexus internal geared hub and a Shimano Nexus dynamo
front hub paired to a classic domed style headlamp, as well as a Brooks Black Cambium C15 vulcanised
rubber saddle with organic cotton surface. It will retail in the U.K. at £1595 (RRP)

Morgan 110 Year Cars

MORGAN MOTOR COMPANY INTRODUCES RANGE OF ‘110 ANNIVERSARY’ MODELS AHEAD OF THEIR LANDMARK 110TH
ANNIVERSARY YEAR

  • Morgan Motor Company introduces a range of ‘110 Anniversary’ models ahead of their 110th anniversary in 2019
  • Each ‘110 Anniversary’ model will carry unique celebratory badging, signifying its importance as a
    110 edition vehicle
  • 2019 marks 110 years of the Morgan Motor Company, a landmark milestone for the Malvern based
    company, which remains privately owned by the Morgan family
  • The ‘110 Anniversary’ models have been introduced in preparation for the anniversary year. Each
    edition will be available with a specially selected range of options, included at no extra cost to
    the customer
  • The current Morgan range includes the 4/4, Plus 4, Roadster and 3 Wheeler

The Morgan Motor Company is excited to announce the first in a number of celebrations for its
110th anniversary year in 2019, which will see a series of ‘110 Anniversary’ models added to
the line-up.

Each of the ‘110 Anniversary’ models benefit from unique badging, denoting their significance as
110th year models, as well as an extensive list of specially selected performance and styling
options included at no extra cost.

In addition to performance and styling options, a new range of standard colours has also been introduced.
In addition to the ‘Sport Range’ of colours, there is now a ‘Classic Range’ and ‘Metallic Range’, which
includes a selection of colours chosen by Morgan Design. These colours reflect some of the most popular
Morgan colours throughout the company’s history, as well as some personal favourites hand-picked by
Morgan’s design team.

A mix of performance and visual enhancements are also offered with each ‘110 Anniversary’ model. A front
valance, rear exit sports exhaust and leather bonnet strap stand out as the more purposeful and race
inspired options for Plus 4 and Roadster.

Interior trim and detail enhancements include a leather or wood rimmed Moto-Lita steering wheel,
performance seats, a mohair hood pack and any choice of Yarwood leather, also available across Plus 4
and Roadster. In addition, customers will also have the option to have the ‘110 Anniversary’ logo
embroidered on their headrest in matching or contrasting stich-work, further signifying the special
nature of their new Morgan. All of these options are available at no extra cost.

As well as the Plus 4 and Roadster, the 3 Wheeler also receives a selection of interior and exterior ‘110
Anniversary’ options at no extra cost. For the interior, quilted leather stitching, centre split seats,
storage pockets and a mohair tonneau cover are now all included.

Stand out exterior options for the 3 Wheeler comprise any solid colour from the newly introduced colour
ranges, black roll hoops, black exhaust heat shields and a body coloured engine cowl.

The announcement of the ‘110 Anniversary’ model changes for 2019 is the first in a series of
announcements Morgan will make in their 110th year, their most significant milestone since
the 2009 centenary.

2018 Motorsport

Motorsport at Williams

Its been a very busy race season for Williams with us looking after customers over 16 race weekends.

We have had great success with customers on podiums on numerous occasions. Tim Parsons won races at Spa
in his 1970 Alfa GTV. Will and Greg have both had podium finishes in Caterham Academy this season and
Chris Aubrey has won his class in his Caterham 420 at the CSCC Mag 7s and Open Series races.

We look forward to watching what these guys do next year.